Your company’s outdoor sign is vital to business. It not only attracts customers who intend to enter your shop, but it also puts your name in the public’s eye so it comes to mind when they need the services or products you provide. Damage to your sign from storms, accidents, vandalism and other hazards can do damage not only to your revenue flow, but also your expense budget. As you know, professionally crafted signs are a substantial cost. Your business owners policy (BOP) probably doesn’t automatically include coverage for your outdoor signs. That doesn’t mean you can’t insure them, though. It just means you need to ask your agent or broker about adding coverage through a rider, or endorsement, to your BOP. And the better news is that such an addition usually isn’t very expensive! In fact, talk to us about insuring all your outdoor fixtures.